Pricing

Charge the coach, not the client.

The client app is always free — it’s your retention tool, not our revenue line. You pay for the coaching platform that makes you more effective.

Launch pricing — validating with our beta cohort before locking in

Coach Free

€0forever

A solo nutritionist running a real practice, at no cost.

Start free

Up to 5 active clients
Food logging + AI analysis
Meal plans & macro targets
Intake questionnaire (default set)
Client messaging
Basic coach dashboard
"Powered by trophē" in client app
Unlimited clients
Retention & business KPIs
Booking with paid consults
Custom intake questions
AI coach insight
Branded client experience
Signable DPA

Most popular

Coach Pro

€29/mo

€290/yr — save two months

The workhorse for established solo coaches with 30–80 clients.

Get in touch

Unlimited clients
Business KPIs + contact-due engine
Booking calendar with paid consults
8% in-app commission on booked consults (we handle payouts)
Custom intake questions & daily check-ins
AI coach insight (monthly token allowance)
Branded client experience — logo & colours
Signable Data Processing Agreement (DPA)
Full data export

Clinic

€99/mo per location

Multi-coach practices and clinics that need org-level control.

Everything in Coach Pro
Up to 8 coach seats included
€12/seat beyond 8
Org-level dashboard — per-coach KPIs
Client transfer between coaches
Org AI budget controls
Priority support
DPO walkthrough included
Security questionnaire support

Booking commission. Pro and Clinic coaches keep 92% of every consult paid through trophē — we take 8% and handle payouts. Free coaches pay 12% (incentive to upgrade). You set the price; your client pays in-app.

No paywall until beta validation?

Correct. No feature gating ships until Michael's beta cohort gives us pricing feedback. These numbers are our working hypothesis — your early feedback shapes the final tiers.

What counts as an "active client"?

Any client who has logged food, received a plan, or had a coaching interaction in the last 30 days. Inactive clients don't count against your limit.

Can I trial Pro features?

Yes — email hello@trophe.app and we'll open Pro access for your beta period at no charge. We want real-world feedback before billing.

Annual discount?

Coach Pro is €290/yr (billed annually) — equivalent to 10 months, saving you 2. Clinic annual pricing on request.

Prices shown exclude VAT — EU VAT (where applicable) added at checkout.

Questions about GDPR, data processing agreements, or hosting? Read our Trust & Data Protection page →

hello@trophe.app · dpo@trophe.app